Designing Visual Experience that speak, convert & inspire

I’m Ananya Asthana — A Graphic & UI/UX Designer turning ideas into meaningful design solutions using Figma, Photoshop, Illustrator, Canva and more.

Astrology

UI/UX

About Me

I’m a budding Designer and Illustrator with 3 years of experience, creating Meta ad creatives, posters, and illustrations that blend clarity with creativity. My work focuses on transforming ideas into visually compelling designs that not only look appealing but also communicate effectively and drive engagement.

Over the years, I’ve developed strong hands-on expertise in tools like Photoshop, Illustrator, Canva, and Figma, allowing me to craft impactful visuals across digital platforms. From performance-driven ad creatives to thoughtfully designed brand posters and custom illustrations, I strive to balance aesthetics with purpose.

Currently, I’m expanding my skill set into web and app design, exploring UI/UX principles to create intuitive and user-friendly digital experiences. I’m passionate about continuous learning, experimenting with new design trends, and pushing my creative boundaries. My goal is to grow as a versatile designer who can seamlessly merge creativity, strategy, and user experience into every project.

Skills i have

Graphic Design

Logos, brand graphics, posters, social assets, Brochures, banners, ads & layouts

UI/UX Design

Wireframes, prototypes, responsive interfaces, Visual systems & cohesive brand storytelling

Tools I Use

Figma, Adobe Photoshop, Illustrator, Canva, XD

Work Experience

Content Creator & SMM

Gepton (B2B Startup)

  • Planned and created engaging digital content aligned with brand strategy.

  • Collaborated with marketing teams for campaign execution and scheduling.

  • Managed social media presence and tracked emerging trends for content optimization.

  • Contributed to audience growth and brand positioning.

Creative Head Designer

Ketpy Digital

  • Led the design execution for 10+ client projects across web and mobile platforms.

  • Created intuitive UI/UX designs and responsive interfaces using Figma.

  • Delivered complete branding and visual solutions tailored to client needs.

  • Improved user experience through wireframing, prototyping, and design iteration.

Graphic Designer

Vansun Media Tech (91 Astrology) | 2024 – Present

  • Design high-performing Meta (Facebook & Instagram) creatives aligned with platform trends and brand objectives.

  • Develop engaging visual campaigns to increase reach, engagement, and brand visibility.

  • Collaborate with marketing teams to maintain consistency across digital assets.

  • Ensure all designs are optimized for performance and audience targeting.

Freelance Graphic Designer

Beom (B2C Brand) | 3 Months

  • Designed promotional creatives, product showcase visuals, and social media graphics.

  • Maintained brand consistency across all marketing materials.

  • Delivered high-quality visuals under tight deadlines.

  • Contributed to improved social media engagement through strategic design.

Tools I use

Since
June
2023
Since
July
2024
Since
May
2024

Creatives Made

Meta Add

Creatives

Instagram

Poster

Google

Advertisement

Meta Add

Creatives